How To Backup Your WordPress Blog to Google Drive (for free!)

I’ve had WordPress sites hacked in the past and more recently John Thornhill has had his Partnership to Success site hacked twice (also a WordPress site). Which was a reminder that I was yet to sort out any backups for my WordPress sites, so I went in search of a solution. I use Google Drive…

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I Don’t Trust Testimonials… Mostly

In my last post Are Customer Testimonials Effective? I spelled out what types of testimonials are good for your sales page and why you should use them. It garnered some interesting comments on how much you can trust the testimonials you read on sales pages. So I thought I’d share my thoughts on the matter. Personally I…

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Are Customer Testimonials Effective?

The short answer to that question is Yes. But before you start putting every customer testimonial you can gather on your sales page, not all testimonials are created equal. Testimonials can really boost your conversions for a number of reasons. Most importantly they add credibility to your sales pitch. You have a customer who has…

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The First Post

Every blog needs a starting point – the first post. The post where you explain why you’re starting the blog and what you have planned for it. And well, here’s mine. I’ve just started out on a new course. An Internet Marketing course. It’s called Partnership to Success and it’s run by a guy called…

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