We’ve all been there. You know you need to do another blog post but when you log into WordPress and click on ‘new post’ you’re suddenly all out of ideas. So I’ve put together seven ideas for you to use for inspiration for your next blog post.
Let’s start with the one you’re reading right now, the list post. If you’re already doing some research into something this can be a great way of re-purposing that work. I was searching around Google looking for different ideas of what to post to this blog and thought, “you know what, this would make a good post in itself”. So that’s what you’re reading right now, plus I now have a handy list of future ideas for blog posts.
Is there a product that you use and find useful that you could do a review of. For example, I use Aweber as my autoresponder. I can explain why I picked Aweber over, say GetResponse. I can talk about the features that I find particularly useful along with any problems I have with it. We’ve all read reviews so I won’t go into detail here. Of course hopefully the product your reviewing has an affiliate scheme. That way if the reader clicks on one of your links after reading the review you’ll make a commission.
This is a combination of the first two post ideas. I’m currently looking into what microphone I want to get for a podcast I’m going to be launching soon. Now I’m not going to buy each one and test it out but I have noticed through doing a bit of research that the same 4 or 5 microphones keep getting mentioned. So I can do a post listing those microphones and comparing the features and specs. When I pick the one I’m going to buy I can then do a full review for that microphone as well. In this example, I can have affiliate links to all the microphones on Amazon so I make a little commission if someone buys through my link.
There are probably lots of things you know how to do that people are searching Google for a how-to guide for. Remember that things you think are straightforward can be a struggle for others. So don’t discount something you know how to do because you think it’s easy. I can almost guarantee someone out there is searching for that very thing. Also if you are searching for a solution to a problem. When you discover the answer, consider writing it up as a blog post. If you were hunting for the answer, you can be sure others will be as well.
In the Internet Marketing world, there is no shortage of things to have a rant about. Poor quality products, over-hyped sales pages, email lists you never seem to manage to unsubscribe from, sales funnels with 27 upsells/downsells, fake earnings screenshots. I could go on, but you get the idea. If you’ve been annoyed by something, get it all out on a blog post. As a bonus, you’ll probably find it quite therapeutic as well!
People buy from people they know, like and trust. So the odd personal post now and then helps your readers get to know you more. These can be about pretty much anything. Maybe you’ve got a milestone birthday coming up or there’s a birth or marriage in your family. You could talk about other interests you have outside of marketing. Other ideas include losing weight, a funny/weird thing that happened to you, moving house, a new car, your kid’s sports team or your pet. You will have to decide just how much personal information you are comfortable giving out. But it’s perfectly possible to talk about something that’s happened in your life with divulging too much personal information.
At the time of writing this the UK, where I live has just gone into lockdown due to the coronavirus (along with most of Europe). I’m going to be writing a blog post relating to that. The fact that I’m stuck at home with a lot more time on my hands to work on my online business. The fact that millions of others are also stuck at home, some of them with uncertain financial futures looking for ways to make money from home. This is a major news story but it’s also possible to find much smaller stories that contain useful marketing lessons that can be used as the hook for a blog post.
So there you have it. Hopefully, you can use at least one of these ideas for your next blog post. I’m going to be doing a follow up to this post as I have a few more ideas that I haven’t posted here. To be notified when that post goes up, make sure to subscribe to my mailing list.
If you have your own blog post ideas that aren’t listed here. Please feel free to post them into the comments below.
Also if you are interested in setting up your own online business I can highly recommend John Thornhill’s coaching program called Partnership to Success that I’m a member of. He’s a great teacher and the support is second to none. To get more information check out this free webinar where John takes you through what you need to do to be successful online.